A week into 2018, let’s take a quick look back into last year to reveal the 10 fastest growing influencers of 2017! Which channels gained an extraordinarily high number of new followers in the past year – and why?
1 katherinelangford (+7,486,572 followers)
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The controversial Netflix show 13 Reasons Why received mixed reviews in 2017 and was one of the most talked about shows last year, so it comes as no surprise that Katherine Langford, who portrays the show’s main character Hannah Baker, owns the Instagram channel with the strongest growth in 2017. She managed to grow her channel by 1,656% last year!
After the show’s first season aired on Netflix in March, Katherine’s channel gained 2,601,125 followers in the month of April alone! Although the follower growth currently slowly decelerates, she still gains followers in the four-digit range on a daily basis.
Not only is her channel’s growth impressive, but so is her Like Follower Ratio! With an engagement rate of 10.9%, Katherine is lucky to have more than 8 million devoted and active fans on Instagram.
2 badbunnypr (+7,029,160 followers)
Puerto Rican rapper Benito Antonio Martínez Ocasio, better known as Bad Bunny, had an extremely successful year in 2017 and reaches the second place of our fastest growing influencers of 2017.
Especially towards the end of the year, he managed to attract loads of new followers and grew his channel by 2,022% last year!
He gained 870,085 new Instagram fans in November alone, when he was nominated for Best Urban Song and Best Urban Performance at the Latin Grammy Awards.
The trap singer is frequently mentioned by other artists’ channels with extensive reach, such as Daddyyankee (18.2m followers) and Diddy (9.4m followers), which adds to his great success on Instagram and boosts his follower growth additionally.
3 kevinho (+6,587,280 followers)
Another musician follows closely behind Bad Bunny: Brazilian artist MC Kevinho, whose real name is Kevin Kawan de Azevedo, comes in third place.
Although MC Kevinho is not that well known all around the globe, he has a strong local following with 91.5% of his followers being from Brazil.
Instagram channels like those of Neymar and David Alves interact with his content, giving him additional exposure to their large number of followers.
4 katrinakaif (+6,548,638 followers)
Katrina Kaif is an Indian model and actress who gained recognition in Bollywood for appearing in Hindi films.
The model has a huge following in India and attracts mainly male followers: 75.3% of her audience are men.
After Katrina starred in Vogue India in May 2017, she managed to attract 1,379,933 new followers that month!
5 finnwolfhardofficial (+6,509,218 followers)
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Hey I’m in @boysbygirls on sale Friday 10/27. You know – THAT day!! Coolest Vancouver-based team ever, with Man Wolfs and secret spots I will never reveal. Thanks and ❤️ to The Team: Photography by @alanapaterson Fashion by @milafranovic Interview by @cecilieharris Grooming by @paulalanzador
In October 2017, the second season of Stranger Things aired on Netflix. In the following month, Finn Wolfhard gained a total of 3,051,376 followers on Instagram!
The actor portrays one of the main characters, Mike Wheeler, which currently makes him part of Hollywood’s most popular young actors.
If the hype around Stranger Things continues, we’ll probably see a lot more of Finn in 2018 and a continuing growth of his Instagram channel!
6 dishapatani (+5,848,677 followers)
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The second Indian actress and model in our Top 10 is Disha Patani.
In 2017, she starred in the movie Kung Fu Yoga alongside Jackie Chan, which gave her Instagram channel a growth boost of 729,960 followers in March last year.
7 pabllovittar (+5,635,777 followers)
Pabllo Vittar, whose real name is Phabullo Rodrigues da Silva, is a Brazilian singer and drag queen.
In July, Pabllo cooperated with Anitta and Major Lazer for a music video, which caused discussions after American celebrity blogger Perez Hilton posted about the cooperation but ignored Pabllo’s part in it.
For Pabllo, the media attention resulted in a follower growth of 1,164,022 fans gained that month alone. In 2017, he managed to grow his channel by 4,410%!
8 simaria (+5,228,307 followers)
Simaria Mendes reaches the 8th place in our top 10. The Brazilian singer is part of the duo Simone & Simaria and extremely successful in Brazil.
The singers had two singles in 2017, one of them in cooperation with Anitta, which performed extraordinarily well and boosted Simaria’s Instagram channel by 204% in 2017.
9 camimendes (+5,173,260 followers)
Camila Mendes is best known for her role of Veronica Lodge in Netflix’ Riverdale. The show’s first season aired in January 2017, followed by season 2 in October last year.
Camila’s follower growth is impressive: She started off with only 33,610 followers in January 2017 and finished the year at 5,206,870 followers – a growth of 15,392%!
Not only is her character Veronica best friends with Betty Cooper in Riverdale, but Camila and Lili Reinhart, who plays Betty, are close in real life, too! (Lili would actually reach place 11 of this top list if it existed)
With 29 mentions in 2017, Lili’s Instagram channel is the one which Camila mentions most frequently on her channel.
10 dualipa (+5,070,960 followers)
British singer Dua Lipa comes in last in our top 10.
Especially towards the end of the year, Dua managed to attract loads of followers, 1,064,868 in November alone. Her single New Rules was her first number one in the UK and she was nominated for numerous awards in 2017.