What are the top 100 hashtags in June 2019? Which topics trended within the Instagram community over the last month? Our top 100 hashtags list, prepared by InfluencerDB’s industry-leading data science team, gives you a glimpse into what mattered most in June 2019.
From a neglected computer key to an indispensable part of everyday conversation, hashtags have undoubtedly become a favorite symbol for social media marketers. Utilized creatively and effectively, hashtags can segment and resonate with a specific target audience. While the full list of June’s Top 100 Instagram hashtags is available for download, we have pulled out a few key themes below, including fashion highlights, seasonal hashtags, and a hashtag of the month.
Fashion Hashtags Lead The Way
Some hashtags never go out of style, receiving increasingly higher usage from more Instagram users every day. Among these top Instagram hashtags are #Fashion, #Love but also #instagood, #ootd or #photooftheday. These all-stars of our hashtag analysis also appeared in a similar report in March 2018 and show the predominance of positivity shared and rewarded on Instagram. #Fashion was measured over 416k times in our database over the last month and just like our last analysis, continues to lead the list of Instagram’s top 100 hashtags in June 2019.
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How to keep stylish in your trip?Get my unique code:ROZ15 to find out this secret at SHEIN in this travel season.✈️🏖 #SHEIN #middleast #fashionista #fashion #clothes . . كيف تحافظون على أناقتكم برحلتكم؟ لإكتشاف هالسر في شي إن في موسم السفر استخدموا كود الخصم: ROZ15 . . #model_roz #مودل_روز #shein
Brands and the give-and-take hashtag culture
Similar to #fashion, #Like4like also remains as one of Instagram’s most-used hashtags, still used primarily to increase engagements on posts. This give-and-take strategy of attracting engagement was more common in the early stages of influencer marketing but has since developed a perception of inauthenticity. Nevertheless, #followme, #likeforlike or #instalike are still among the top 100 hashtags. As such, this implies that fake engagement endures as an unfortunate constant of the Instagram community.
Conversely, #ad jumped from an unranked position in 2019 to 61 on our top 100 hashtags of June 2019, further solidifying that sponsored posts and Instagram advertising are a daily business now – Instagram is the modern community marketing platform. However, the only branded hashtag that made the top 100 hashtags in June 2019 list is #Nike.
Seasonal Wonders – Instagram is in #love
Our seasonal wonders show that the Instagram community shares its summer vibes with #summer ranked ninth overall and #beach being used more than 45k times this June. Many weddings take place in the spring and summer, so it’s no surprise that Instagrammers love to #love, with wedding hashtags like #bride included the top 100 hashtags as well.
June was also a feast for the ears, as #music once again ranked amongst the top 100 hashtags. This might be related to the new lyrics feature in Stories that Instagram launched to keep up with trending lip-sync competitor TikTok. However, with the ongoing festival season, #music is also used to share insights from the greatest outdoor dancefloors and campsites.
June’s Hashtag of the Month: #pride
Hashtags are far more than just a search tool to find the most relevant or newest results to a specific theme. They have the power to form communities, connect people, and curate meaningful cultural experiences.
In June, one hashtag, in particular, attracted significantly more attention than usual. #Pride took over Instagram in the celebration of LGBT pride month and the 50th anniversary of the Stonewall Riots in New York City. Instagram burst into bloom with stories and posts from pride parades.
Hashtag activism can move the masses, building upon the power of crowds and social signaling to grow grassroots movements. #BlackLivesMatter or the altruistic #GivingTuesday are just two popular examples in recent memory. Hashtag activism activates and connects people across the globe and is indispensable for the top hashtags in 2019.
Want full insight? Download the entire list of top 100 Hashtags in June 2019!